Biogas Technology Marketing

Innovative technology companies that feed the biogas and RNG industries need a marketing partner who understands their business and their unique value propositions.  

We have direct experience working with leading suppliers of Biogas technologies that help operators convert agricultural, wastewater, and landfill gas streams into RNG.

Biogas/RNG Industry Challenges

The emerging Biogas Industry continues to grow and RNG project operators are seeking technology-based solutions to solve these challenges:

• Upgrading biogas and landfill gas streams to pipeline quality commercial gas
• Deoxo – removing oxygen from gas streams
• H2S treatment for cost-effectively decontaminating gas stream of toxic hydrogen sulfide
• Eliminating routine flaring and NOx emissions
• Ensuring cost-effective operations and maintenance
• Reducing the cost of compliance
• Minimizing methane emissions
• Optimizing facility performance
• Boosting returns on investment

We help you design, develop, and deploy high-quality content and social media around these pain points so your message resonates and connects with Buyers and Influencers.

The Expertise You Need

Your innovation has the potential to disrupt, transform, and revolutionize the Biogas industry, but it takes more than just a good idea to build a company. You may find yourself encountering these common challenges:

• You are selling a solution to a problem that Buyer’s don’t know they have (or want to admit they have)
• There are few independent resources to validate your offering to risk-averse Buyers (call me when you get a customer)
• Early-stage Buyers can give you a false reading on the likelihood of widespread market adoption
• You may find your most significant competitor is “doing nothing” or the status quo among risk-averse Buyers

As it turns out, one of the most significant challenges in selling innovative offerings is not the technology itself, but the lack of market focus and effective marketing communications.

That is where we come in. We help Innovators in B2B markets overcome communications obstacles with strategic insight, high-quality content, exciting social media, and timely program execution.